Program

Photo "What's Up?" © Harun Farocki, 1991

Research on the effectiveness of advertising investigates the question of what advertisements affect what regions of the brain - images for an 'inward' colonization of the human body, at once a commodity and a market. We may all belong to a great conspiracy, whether we know it or not; but the inner and the secret need not be one's own.

Jörg Becker